Valeria Lento, 27, Pensacola
A native of Argentina, worked at global public relations firms in New York and Miami, including Burston-Marstellar and Edelman, before coming to Northwest Florida. She served as communications manager of the Hilton Sandestin Beach Golf Resort & Spa before joining the Pensacola Bay Chamber of Commerce to run its communications department for Visit Pensacola. In 2011, she was named Communicator of the Year by the Florida Public Relations Association Northwest Florida Coast chapter and was honored for her creativity by Visit Florida.